Everyone is talking about personal brand right now.

But for food creators, the conversation usually stops at aesthetics, personality, or oversharing online — and that’s where things get confusing.

In this free training, brand strategist and consultant Katie Trant breaks down what personal brand actually is, why it matters more than ever, and how to approach it strategically — without losing your boundaries, your sanity, or your voice.

Grab the replay

What You’ll Learn

In this session, we’ll cover:

Why a personal brand is still a brand — and what that really means for creators

How to use curated authenticity to shape your personal brand 

How a strong personal brand reduces dependence on algorithms, trends, and platforms

The difference between being personal vs. personable (and why this matters for trust)

Why “posting more” isn’t the answer — and what actually moves the needle instead

Our signature 3R Framework 

This webinar is practical, strategic, and grounded in real experience — no hype, no hustle, no vague advice.

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Who This Is For

This webinar is for food creators who:

Feel like their content performs, but their brand isn’t sticking

Want people to remember their name, not just their recipes

Are tired of chasing algorithms and trends

Want to build something more resilient, recognizable, and intentional

Don’t want to overshare, but do want to build trust and connection

Get the replay

Your Webinar HOst

Meet Katie

A brand strategist and consultant with over a decade of experience helping creators and companies shape clear, compelling brands, Katie is the founder of Foodie Brand Lab. She teaches food creators how to build brands that people recognize, trust, and return to — even as the digital landscape shifts.

Join Katie

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