A focused plan for what to do next.
An honest assessment of how you’re positioned today.
Practical recommendations built around your goals.
A clearer understanding of your brand’s real strengths.
What you’ll walk away with
A focused strategy experience for established food creators who need clarity before making a major decision.
When you’ve been inside your business for years, it can be hard to see what really needs to change. Is it your positioning? Your messaging? Your personal brand? Or are you simply ready for a new chapter?
The Brand Strategy Intensive gives you an experienced, outside perspective on your business. Together, we’ll look at what’s working, what’s getting in the way, and where your biggest opportunities are so you can move forward with confidence.
Brand Strategy Intensive
Consulting
CLARITY, DIRECTION, AND A PRACTICAL PLAN FOR IMPLEMENTATION
Investment: $3000 USD
Action Plan with NExt Steps
60 min
60 min
60 min
Brand Strategy Workshops
3x
Competitive Analysis
BRAND RESEARCH & Strategic Analysis
What’s included
-Barbara Curry, Butter and Baggage
"Foodie Brand Lab gave me something I didn’t realize I was missing with Easy Southern Desserts: clarity about what makes the brand different. I knew I wanted the site to focus on Southern desserts, but they helped me see that the real opportunity was to stop competing as just another baking blog and more intentionally own that Southern identity. They identified a clear position for the brand around approachable, dependable Southern desserts rooted in tradition and backed by thoroughly tested recipes. That clarity has been useful in almost every part of the business. It helps me decide what content to create, what opportunities make sense for the brand, how to talk about the site, and even how I work with AI. Instead of starting with a blank slate every time, I now have a clear framework for the audience, voice, purpose, positioning, and content direction."
TESTIMONIALS
It’s a good fit if you:
- Have built a successful business, but feel your brand hasn’t kept pace.
- Know you’re ready for something new, but aren’t sure what the right move is.
- Struggle to explain what makes your business different.
- Are considering a rebrand, new offer, cookbook, product, or other major decision.
- Want an experienced outside perspective before investing more time or money.
Is this right for you?
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